Libyan B2B grocery e-commerce platform Alkremeya is revolutionising how shopkeepers access wholesale goods, connecting them directly with suppliers and ensuring the best prices.
Formed in October 2023, with a vision to modernise the grocery supply chain in Libya, Alkremeya simplifies the procurement process for shopkeepers in Libya, connecting retailers directly with importers and large wholesalers, and ensuring they can purchase goods at competitive wholesale prices.
“Our platform offers convenience, transparency, and efficiency, eliminating the need for shopkeepers to visit multiple suppliers physically. Alkremeya ensures a streamlined experience with an intuitive interface, reliable delivery services, and flexible payment options,” Fasih Ullah, the startup’s co-founder, told Disrupt Africa.
The startup identified a major gap in the market, where small shopkeepers struggled with inefficient supply chains, time and cost inefficiencies, and a lack of digitisation.
“Most procurement processes relied on traditional methods. Currently, there are no major players in Libya offering a similar level of service, though international e-commerce platforms indirectly compete with us. Our localised approach and understanding of market dynamics set us apart,” said Ullah.
Alkremeya is initially self-funded by the founding team, but has already partnered with key importers and wholesalers in Libya, and signed up more than 500 registered users.
“The response to Alkremeya has been highly encouraging. Since launch, we’ve onboarded over 500 shopkeepers, many of whom now rely on us as their primary source of inventory. Positive feedback highlights our convenience, competitive pricing, and streamlined delivery system,” said Ullah.
Alkremeya, which earns revenue through a markup on wholesale products, currently operates exclusively in Libya, focusing on strengthening its presence and refining its operations. Expansion plans include entering the Saudi Arabian, UAE, and Omani markets, where similar supply chain challenges exist.
“We aim to expand to these markets in 2025-26,” Ullah said.
