Nigeria’s Renda is a fulfillment infrastructure provider for Africa’s growing e-commerce market

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Nigerian startup Renda is providing access to the end-to-end fulfillment infrastructure that enables e-commerce businesses and major brands to easily grow, scale and expand across Africa.

Launched in January 2021 by co-founders Ope Onaboye and Bimbo Onaboye, Renda allows businesses to access on-demand flexible storage across Africa, track and manage their inventory across all locations, process large volumes of orders for same-day delivery, manage and track all deliveries in real-time, and also manage and reconcile cash collections.

The Renda solution is fully asset-light, with a network of over 2,000 delivery and storage partners across Nigeria and Kenya that enables businesses to easily process and fulfill large volumes of orders. And it is already powering much of Africa’s e-commerce sector, with customers including Omnibiz, MarketForce, Kyosk, Wabi, Jumia, and other major brands. 

“Our focus is to serve major enterprise businesses both locally and internationally,” Onaboye told Disrupt Africa.

E-commerce is rapidly growing across, yet fulfillment is very fragmented for such businesses, which are processing large volumes of orders on a daily basis, as they cannot rely on traditional companies. 

“This impacts their turn-around-time and fulfillment rate, leading to dissatisfied customers and massive revenue loss,” Onaboye said.

Various logistics companies have sprung up around the continent to help solve this problem, but Onaboye said Renda’s third-party and asset-light model set it apart from traditional logistics companies. 

“We have warehousing companies and last-mile businesses but we do not have technology solutions that are providing the end-to-end solution on one platform,” he said. 

Renda is doing just that, and to support it on its journey recently completed a pre-seed round of funding from investors including Founders Factory Africa, Techstars Toronto, Magic Fund, and Golden Palm Investments. It has so far fulfilled around 200,000 orders for businesses across Nigeria and Kenya, where it expanded to in June of this year.

“Our plan is to expand to other African markets and build a pan-African solution,” Onaboye said.

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Passionate about the vibrant tech startups scene in Africa, Tom can usually be found sniffing out the continent's most exciting new companies and entrepreneurs, funding rounds and any other developments within the growing ecosystem.

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